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Building A Digital Business Strategy
1 - Course Overview
1.1 - Building-a-Digital-Business-Strategy-Workbook
1.2 - Course Overview (1:51)
2 - Strategic Building Blocks
2 - Introduction to Strategic Building Blocks (2:09)
3 - Business and Technical Drivers (9:01)
4 - Digital Disruption vs Digital Leadership (16:43)
5 - Visionary Customers (3:17)
6 - Digital Ecosystems (10:52)
7 - Transformational Discovery (8:17)
3 - Digital Core
8 - Introduction to the Digital Core (3:14)
9 - Products (8:52)
10 - Customer Journey and Marketing (7:27)
11 - Operational Systems (5:33)
4 - Digital Leadership Competencies
12 - Introduction to Digital Leadership Competencies (3:05)
13 - Customer Insight (6:07)
14 - Technology Insight (5:40)
15 - Data & Analytics (6:57)
16 - Continual Innovation (11:20)
17 - Digital Culture (8:56)
5 - Digital Transformation Phases
18 - Transformation Program Introduction (13:22)
6 - Summary
19 - Summary (12:44)
14 - Technology Insight
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